Subject Line Mistakes to Avoid when Sending Emails
Why Email Subject Lines Are Important
Chances are that email is one of your most frequently used communication tools. You probably use it to send your press releases to reporters and to market to your customers and prospects.
One of the most important parts of any email is the subject line.
Avoiding certai… Read more
Writing a Great Subject Line for Your Pitch
You have an awesome pitch, and now it’s time to send it by email to the reporter of your choosing. And while you probably thought composing the pitch was the hardest part, the truth is that you still have one of the largest challenges ahead — getting the reporter to open your email. How can you guarantee that th… Read more
10 Tips for Email Etiquette When Dealing with Reporters
Emailing your pitch to a reporter? Make sure you follow these simple rules of etiquette:
- Quit with the caps in the subject line. Trying to show excitement in the subject line? Let me assure you that using all caps is not the way to do it. Let’s forget the whole idea that caps are considered yelling in the
How to Write Perfect Email Pitches
Ah, the perfect email pitch. If such a thing exists, it’s extremely hard to nail down. And even a “perfect pitch” would need to be altered depending on who you’re sending it to, so it’ll never be the same.
With so much to think about, how do you even begin? Like most things, it’s best to start at the beginning. Wi… Read more