If you own a small business, you need to tell people what you do and why they should be your customer. The best way to do that is through small business marketing.
Are you using a press release service for your business?
No matter what the size of a business, press releases can bring significant benefits. But if you’ve never does this before, you might not know what those benefits are or where to start.
With the advent of the 24-hour news cycle, journalists have more pressure to find breaking news to cover. The trouble is not every day is an eventful news day. … Read more
Ask AI for a short summary of this article

Make Every Day Feel Like Customer Appreciation Day
Often the “Customer Appreciation Day/Week/Month” can come across as a corny way to get people inside your store to buy more stuff. If done right, though, even if they think that’s what you’re doing, they’ll still f… Read more
Ask AI for a short summary of this article
Boring old email – like the press release, many pundits have declared it dead…I beg to differ! It is true that other modes of communication, like texting, instant messaging, Twitter, etc., have proliferated. And it’s true that email “o… Read more
Ask AI for a short summary of this article
PR success is really pretty simple. I did not say “easy”… because most people don’t commit to the discipline. Below we quickly cover these elements which lead to PR success:
Ensuring the growth of your small business is imperative to its success. You can’t expect greatness if you don’t constantly work on improving your entire business and that cannot be done without certain things. For starters, you need a great marketing campaign that will bring in new customers. You’ll al… Read more
Ever had a situation with a customer that really wasn’t resolved via email? Perhaps you needed to be able to chat with them face to face in order to figure out the best way to resolve their situation? This situation pops up for many small business owners and employees, most often when there isn’t time to drive … Read more
Starting a business is hard and keeping it in the black is even harder. It seems everyone wants a nice chunk of change between bills, rent, taxes, and salaries. With all that money going out the door, finding a free service to handle an aspect of your business is awesome news.
Thankfully, free online service… Read more
As the owner of a small business, you are probably already aware that social media can be a great asset and a huge liability. We have heard countless times that in order to move business forward, engage customers, and drive sales we must be using social media. After you move to incorporate social media into y… Read more