11 Benefits of Hiring a New Hire Press Release Service
One significant milestone for any growing company is when they begin hiring top executives.
But imagine reading about one of your competitors in the news announcing a new hire a month after you did the same thing! Yours went under the radar while your competitor managed to turn their news into a successful … Read more
How to Get the Most Out of a Press Release Submission Service
It’s easy to feel a pang of envy when you see one of your competitors in the headlines. A glowing news story about a new product or an exciting brand can be transformational for some businesses.
But you don’t need to look on from the sidelines. Getting your business name in the press is easier tha… Read more
What Are the Best Ways to Improve Your Company Image?
About 46% of consumers will pay more for trusted brands. The more they recognize, appreciate, and believe in your business, the more they’ll buy!
In fact, one loyal customer is worth 10 one-time customers. A 2% increase in customer retention reduces costs by 10%. With a strong company image, you ca… Read more
10 Tips for Hiring a Press Release Distribution Service
Did you know that about 88% of PR specialists are relying on a new strategy that may shape the future? This new press release strategy is called ‘digital storytelling.’ However, does your business need a press release?
Writing a press release takes a lot of work. You have to create something … Read more
10 Ways to Prepare for Public Relations Controversy
Sometimes controversy rears its ugly head in your business. Whether you wake up one morning to unexpectedly find an unflattering story in the newspaper, or the trouble has been brewing for awhile, there are ways to make sure that you mitigate any public relations damage and see your company through to the … Read more
Press Releases … the Rodney Dangerfield of the Marketing World?
I promote the importance of press releases because they are the great equalizer. A small company, or even an individual, has as much chance of getting media attention as a big, well-financed company. Sure, the big company might be able to afford its own public relations department as well as coordinate wi… Read more
Happy Thanks-Valentine’s Day
Mickie Kennedy here. I want to thank my customers this Valentine’s Day for helping make eReleases what it is today.
We launched a new nonprofit press release service for nonprofits called CauseWire: https://www.causewire.com
We’ve doubled staff in the past four months. While much of the … Read more