Choosing the Right Keywords for Your Press Release

In one report from comScore, it was revealed that U.S. searchers conducted 371 million news-related searches on search engines in February 2012. 371 million news-related searches in one month!

What does this mean for you? It means you need to be optimizing your press releases. Reporters and customers a… Read more

The Wrong Way to Use Keywords in Press Releases

No matter what you think of it, optimizing your press releases for the search engines is important. Between the prevalence of online corporate news rooms, press release distribution websites, and news sites like Google News, your press releases are getting posted all over the web. If they’re optimized … Read more