How to Send a Press Release and Why They Still Matter in 2026
Do you want your business to gain more publicity in your local area or online? Do you have an upcoming event or product release that you want to garner excitement for? Then it may be time for you to write a press release.
In 1906, Ivy Lee wrote the first press release by describing a trainwreck for his client, th… Read more
7 Reasons Why a Media Distribution Service is Important
Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees.
It sounds like a dream life, but it takes work to get there. From marketing and sales to media distribution, you need to build your business first.
Keep readi… Read more
The Ultimate Guide on Creating the Best Press Release
An easy way to build buzz about your business is by crafting and distributing a press release about your latest and greatest news and achievements.
What Is PR Newswire?
What is Cision PR Newswire?
Cision PR Newswire is a leading press release distribution service that helps businesses share their news with media outlets, journalists, and target audiences worldwide. This comprehensive guide breaks down everything you need to know about this powerful communication… Read more How to Cite a Press Release
Major news outlets publish anywhere between 200 and 500 stories every single day. That often doesn’t include wire stories, which are written and prepared outside the newsroom.
The Art of Storytelling on Social Media
It is often repeated that social media is all about connecting with your audience on a personal level. Businesses are encouraged to share relatable content that visitors can find value in, but what does that even mean really? What divides content from great content and how does a business get there?… Read more
7 Reasons Why a Press Release Distribution Service Is Important
Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees.
It sounds like a dream life, but it takes work to get there. From marketing and sales to press release distribution, you need to build your business first.
Ke… Read more
13 Twitter Experts’ Advice for Your Small Business
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Believe it or not, Twitter is going to be turning 10 years old in 2016. Does that make anyone else feel old?
And despite the fact that the social network has been around long enough to have become essential to everything from journalism to customer service to talk-r… Read more
Coke is Killing the Press Release. Should You do the Same?
For years, people have been proclaiming the death of the press release, yet thousands of press releases still get sent out every single day. But when Coca-Cola announced that it was on a mission to “kill the press release,” people started to take notice, and some questioned whether they should follow suit… Read more
Operation Mockingbird: How Much Can the Government Influence the Media?
In the early years of the Cold War, a secret American project called “Operation Mockingbird” began. This was a program intent on buying the influence of all major media outlets by recruiting and paying off news organizations and journalists. These men and women of the advertising world basically became … Read more