We're not a free service . We're not a sub-$100 service.
(Cue back-button now).

I know. You're looking to distribute a press release. You don't want to spend a lot of money. In fact, you're not quite sure press releases work ... or at least work for you.

• they see we charge a mind-boggling $297* to distribute a press release nationally
• they hit the back-button
• they go to the next site until they get to a free site or a sub-$100 site
• they distribute their press release (they might even try a few free press release sites)
• they get a few clicks to their website but no sales and no media coverage
• they pat themselves on the back that they were right about press releases
• they thank their lucky stars they didn't spend $297* as they've proven press releases don't work

• there's no free lunch (free press release sites exist for ad revenue and to collect your email address for marketing purposes)
• there's no lunch even there (free and sub-$100 press release sites don't get your press release to the media OR distribute OVER a newswire)
• distribution OVER a newswire costs money ( PR Newswire charges over $800 for a 500 word press release while Business Wire charges over $750; vs. only $297* for 600 words from eReleases )
• emailing a press release to newsroom@ap.org is not newswire distribution
• most journalists don't subscribe to RSS feeds
• most journalists judge you by the company you keep (free sites are filled with webpage spam and marketing copy formatted into a press release)
• SEO or search engine optimized press release services generally optimize your press release to rank high on that company's website, not your website.

To get started on your press release distribution, please enter your name and email :

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The ONLY press release service that offers national distribution to over 100,000 Journalists for just $297*...

Including Exclusive PR Newswire Custom Tier-1 Distribution

* $297 cost and 600 word count for eReleases Press Release Starter Club
** $200 Plus $269 for Newswire

Read or Watch Video - eReleases' SEO Enhancements and Social Bookmarking & Sharing Tools

What You Should Know About Press Release Services

Don't be fooled by numbers

We don't have a database of 300,000 journalists ... and you don't want them. Rather than spam journalists, we facilitate relationships with journalists we treat as subscribers. The result: editors and reporters expect our press releases and read them. We could easily buy a database of xxx,xxx journalists and pour them into our database. However, most of those media lists consist mostly of generic "newsroom" email addresses. We don't operate that way because journalists won't respond.

Why You Should Care About Tier-1 Newswire Inclusion

Our newswire partner is PR Newswire and your national distribution at eReleases® includes a comprehensive newswire distribution over this first-class, Tier-1 newswire. Why does PR Newswire matter? It is the oldest, most respected, and largest newswire of press releases. Prior to the creation of PR Newswire in 1954, companies and organizations sending out press releases had to messenger or mail individual copies to journalists and media outlets. The company migrated to digital transmission in 1982 and has invested tens of millions of dollars into its infrastructure and transmission services, which includes a dedicated newswire, Internet, satellite and fax network. The company currently boasts more than 180 RSS feeds.

"Enormous Press Exposure by Company Backed by Real People"
- Mary Wilson, Public Relations Specialist, http://NetFrameworks.com
We'd like to share with you how we came upon eReleases. We made the decision to bring our public relations function in-house. As a medium-sized business, we simply were not getting enough value from the press relations companies we were working with. Their cost was high and the results weren't there. We studied the companies and individuals committed to cost-effective small and medium-size business public relations support and identified eReleases as providing the combination we needed — an efficient web interface with in-person follow-up as-needed.

Read The Press Release That Launched Numerous Articles

While everyone cannot expect such dramatic results on a routine basis (not even us), on our second press release with eReleases, we spent the day on the phone with a myriad of leading press publications including CBS MarketWatch, MSNBC, Bloomberg news, Wired, and more. We had a breaking press release and eReleases responded by getting the release on the wire and to subscribing journalists within minutes.

The press exposure was enormous and the responsiveness and follow-up from eReleases could not have been better. Unlike many similar services on the Internet today, eReleases is backed by real people that answer emails and the phone on a near real-time basis as-needed. The results thus far have spoken for themselves. Needless to say, based on our experience, we can give eReleases nothing but the highest praise.

Why You Aren't Getting the Same Service for Insert Amount Here (Free, $30, $69, etc.).

If you are comparing us against a free service or a sub-$297* service for national distribution, it is not what eReleases® or most PR professionals would consider a true newswire service. Posting a press release on a website and emailing it out is not a newswire service, even if the company calls itself a newswire or has "wire" in its name. Go to your local yellow pages and call PR firms at random. Ask to speak to the principal or someone who is not an intern or receptionist. Ask them what newswire they use. In the majority of the cases, it will be the same two names -- PR Newswire and BusinessWire -- who also happen to jointly make up the Tier-1 newswires of press releases. None of the other guys matter (Tier-2, Tier-3 newswires) until they get better market share (and until journalists start to pay an equal amount of attention reviewing their newsfeeds). In the same way that Google and Yahoo! control the bulk of search engine traffic (with MSN and others trying to catch up), PR Newswire has established itself as the press release leader. You can't get a national distribution on PR Newswire or BusinessWire for free .... or even for a few hundred dollars. Although the Tier-2 newswires are making inroads, why bother handicapping yourself from the start, especially since getting press isn't easy.

Why You Want Proof Your Press Release Was Actually Sent

The other services may or may not have sent your press release. How can you tell? A link to the release on their website alone is not enough. That is why we offer our WireWatch™ proof of distribution. No one else has it. Just a few hours after your press release has been distributed, we email you our WireWatch™ report, providing you between ten and twenty live links showing your press release on various websites, like MarketWatch, Hoover's Online, PR Newswire, and Yahoo! In addition, your press release will generally show up on the news searches of Yahoo! and Google.

"Featured on The Tonight Show, CNN, CBS Evening Magazine, Fox, Late Night with Conan O'Brien, Fortune"
- Craig Wolfe, www.CelebriDucks.com

Find the Magic in the Original Press Release

Hi, our company uses eReleases exclusively at this point. Our company has been featured on The Tonight Show, CNN, CBS Evening Magazine, Fox, Late Night with Conan O'Brien, and our recent press release was picked up by Fortune and numerous other newspapers, magazines, websites, etc., … we do not even use a publicist at this point. We always get hundreds of a combination of sales, leads, inquiries, website hits, etc., when we use eReleases. Our releases are all over the internet instantly and what is amazing is how many people use our releases without our even being initially aware of it.

In terms of ease of use, bang for your buck, one stop PR shop, it's hard to beat eReleases. Our product was voted one of the top 100 gifts by Entertainment Weekly and we don't even advertise. At this point it is all eReleases … clean, simple, and effective!

Why You Want a Service That Reads Your Press Release Before Hitting Send

Two sets of eyes are better than one. How about three sets of eyes? With our ReleaseReview™ system, we catch mistakes, including grammar, punctuation, and style. Two levels of editorial review, both at eReleases® and PR Newswire, mean you're less likely to be caught with a mistake that would make you look unprofessional to the media. In fact, our newswire partner PR Newswire caught more than 100,000 errors in press releases submitted in the first three months of 2009. That's nearly one error found in every two releases. When you consider that many of these press releases came from Fortune 1000 and high-priced PR firms, are you convinced you didn't make at least one mistake in your press release?

Why You Want a Service Committed to PR and in Good Standing With the Better Business Bureau (BBB)

The biggest fear on the Internet is that you might have just placed an order at a website that might not be a real company (and may or may not provide the service being advertised). eReleases® has full-time staff and operates with a full-time commitment to press release services. We list our physical address as well as our telephone number. We are not a web hosting company that has branched out into press release services, nor are we an online lingerie business operator or a web design company. But three of our smaller competitors are just that ... so be careful. We are members of the Better Business Bureau (BBB) and have never had a complaint filed against us in our ten-plus years of business. We were founded out of the belief that small- and mid-sized companies deserved personal attention and press release services that could be provided on an "a la carte" as-needed basis without commitment and without retainers.

See the Release That Attracted Loads of Visitors

"Annual PR Campaign Garnered 338.8M Impressions ($500,000 Value)"
- Marti Mayne, Media Contact for Bed&Breakfast.com, www.MaynelyMarketing.com

While some releases are more effective than others, we have received literally millions of impressions from stories picked up from eReleases distribution. BedandBreakfast.com uses eReleases to distribute their most important news, and have consistently been happy with the outcome in stories that appear in newspapers, magazines and on the Internet.

Another Press Release That Attracted Loads of Visitors

We measure the success of our PR Program in impressions and their value. BedandBreakfast.com's annual PR campaign garnered more than 338.8 million impressions with a retail value of more than a half million dollars. We could not have achieved that kind of exposure without the help of eReleases distribution. Additionally, the relationshiop eReleases has with major search engines helps to index us with not only those search engines but high-profile media too.

The difference between eReleases and other online distribution services is:

1. The cost - eReleases is one of the most affordable services at $297* per press release, also allowing 600 words vs. the usual 400.
2. 

   Yet Another Press Release That Attracted Loads of Visitors

   Our release goes out on PR Newswire - one of the most trusted and effective wire services available. Other online distribution services may use the Internet, but not a trusted wire service for distributing news. Using PR Newswire makes a huge difference in story pick up.

I really appreciate a company like eReleases. Customer support is important to me and eReleases is always quick to respond and extremely helpful. I've been lucky enough to take advantage of some of their special offers, which allows my client and my company to save money on an already affordable press release distribution service. Their professionalism, and customer orientation is a refreshing approach.

To get started on your press release distribution, please enter your name and email :

E-mail Address
Full Name           

 

Why You Want a Service That Levels With You

Hype: You see it in infomercials and you see it in consumer marketing. You shouldn't see it in a press release (just the facts and a compelling hook) and you really shouldn't see it in your press release distribution service. The fact is that PR placement is hard to obtain. However, it does happen, and the odds are in your favor when you're working with a solid press release, grounded expectations, and a company like eReleases®. If it were simply a matter of paying us $297* or another service $600 to get lots of media pickup, the PR industry would be a lonely place with few PR firms. The fact is that PR firms can handle your press release needs but they also work beyond the press release, including personal media pitches, PR strategy, research, marketing communications, etc. Although we're not a PR firm (some of our best clients are PR firms), we handle the press release aspect of PR (both writing and distribution) with a more comprehensive, targeted, and affordable approach.

Why You Should Act Now Rather Than Later

Among the potential clients we talk to by email or over the phone who tend to fail as a whole (websites disappear and email addresses bounce) are those who do nothing. They ask the right questions and share their concerns. But most never send a press release through us or anyone. Perhaps a few use a free or low-cost provider with the predictable "get what you pay for" results. Is it fear? Is it lack of capital? How about inertia? The principle of inertia states that a body at rest tends to stay at rest, while a body in motion tends to stay in motion. Whether you use eReleases® or another company, the important thing is to commit yourself to an ongoing press release campaign and to get started with your next press release. Remember that a single press release is not an end-game. It may take weeks or months (and several press releases with varying hooks) to land your first major story. However, press releases help to build credibility and awareness not only with the media but with vendors and clients. As you send subsequent press releases, you will find it easier to get coverage in major newspapers and key trade publications. You should find it easier to land new clients and contracts with suppliers and vendors. After all, a press release says you are a real company that takes your image and reputation seriously.

"Right Out of the Gate: Several Men's Magazines and On-Air Interviews"
- K. Harris, TCR Publishing

View the Original Press Release

The press release you wrote and distributed for us two days ago has been a huge success! Melissa wrote an attention-getting headline and opening paragraph that continued with lively, interesting text to the very end.

Within six hours of the release hitting the media, we had five inquiries from major mens' magazines and two inquiries from radio stations. As a new publishing company releasing our first title, your service has been the most valuable advertising dollars spent to date.

We couldn't be happier with the great service we've received and are optimistic you'll be writing another release for us soon, thanks to the publicity we're receiving from the first release! Thanks for the great service!

Many press release services offer "National Distribution" but in reality they only offer regional distribution through a major newswire and utilize "privately collected" national sources of distribution.

We are the only service that has an exclusive partnership with PR Newswire to distribute press releases through their national network.

• PR Newswire Media Only Website (85,000 registered journalists)
• Custom MEDIAtlas Microlists
• Over 100,000 opt-in journalist subscribers
• 22,000 newsrooms
• Over 17,500 newspapers, radio and TV outlets
• Over 4,000 websites and online databases

Professional Proofreading and Distribution Report

• Two separate editorial reviews from professional press release copywriters
• A detailed report containing confirmation that your press release was distributed and featured on several websites including: Yahoo!, PR Newswire, Google, and more

To get started on your press release distribution, please enter your name and email :

E-mail Address
Full Name