5 Tips to Help You Bust Through Writer’s Block

You’re staring at your computer screen wondering what to write. The blinking cursor seems to mock you as your mind consistently draws a blank. And your boss wants you to turn in your copy in the next few hours. But no matter what you do, you can’t seem to write. The words might naturally come to yo… Read more

5 Easy Ways to Use Video Marketing for PR

Public relations is all about communication. These days, there are more ways to communicate with your audience — whether it be the media or customers — than ever before. One highly effective way to communicate is through video.

People spend hours each month browsing video sharing sites like YouTube, wat… Read more

Simple Tips for Using YouTube for PR

Video has become more important than ever before to business marketing. Thanks to social video sharing websites, namely YouTube, no longer are we forced to pay big advertising dollars to put commercials on TV. Instead, small businesses can produce their own commercials at a low cost, post them for free o… Read more

The Dos and Don’ts of Using YouTube for Your PR Campaign

YouTube is more than just sleeping kittens and “jackasses” performing insane motorcycle stunts. So how do you, as a PR pro, own YouTube? Here’s how other PR pros have made good with the popular video sharing service:

Create Good Will – Fact: Public relations is all about creating good will. Fact: People (i… Read more