tips and tricks

August 8, 2011
The ABCs of Google Plus

Have you been sold on the big new thing in social media, Google Plus? I know many folks out there are still on the fence about it. One of the main points I hear is the service is very confusing and it doesn’t seem like you can do very many things. (Read more…)
February 15, 2010
Top Tips for Proofreading Your Press Release

When you’re sending out a press release, you want to make sure it isn’t riddled with typos or grammar errors as mistakes undermine your credibility and make you look like an amateur. Admittedly, proofreading is one of my least favorite activities, but I have a few tips and tricks that make the process a little bit easier. (Read more…)
May 5, 2009
Everything the Public Relations Industry Wants to Know About Journalists

…but might be afraid to ask. Consider the following list a series of tips and tricks for dealing with intractable or just plain obnoxious journalists. Heeding them may make the public relations process that much easier. (Read more…)

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