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September 28, 2009
Online Press Release Myth – When Public Relations Equals SEO PageRank Voodoo
A phenomenon that his hit the press release world is the myth of the online press release as a SEO (Search Engine Optimization) vehicle. Reaching the media appears to be an afterthought. The goal of the online press release … well, no one agrees what is the goal of the press release, but SEO plays a part. (Read more…)
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July 6, 2009
Free Press Release Websites Are Expensive
This article was inspired by a potential customer wondering whether a service that charged $38 to blast his press release to 50 free press release websites was a good use of his money. (Read more…)