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We don't just send your press release. We send you proof of distribution!

January 24, 2012
Benefits of Outsourcing Press Release Writing

Thinking about starting to use press releases as a way to get media coverage? Or perhaps you want to use them for search engine optimization purposes? Either way, we all know how useful they can be. But the thing about them is this: someone has to write them. (Read more…)
December 15, 2011
5 Signs Your Press Release Is Over-Optimized

Press release writing isn’t easy. And in this day and age of search engine optimization, this art has become even more difficult. It can become all too easy for you to get so caught up in trying to please the search engines that you lose sight of your main goal—writing a great press release that spreads far and wide. (Read more…)
November 22, 2011
The Social Media Thanksgiving Feast

Thanksgiving today is often seen as “Christmas light,” but back when I was a kid it was its own, unique holiday. And besides getting to see family and play football in the backyard amongst the colorful leaves, the best thing about it was all the delicious food! (Read more…)
November 17, 2011
5 Easy Ways to Get Bloggers to Review Your Products

One way to get your product noticed is to have bloggers with good followings test and review it. And like anything else, there’s a certain protocol you should follow when pitching the idea to them. Here are 5 ways to go about it: (Read more…)
November 7, 2011
Should You Be Using PPC for PR?

When it comes to managing the public perception of your brand online, what are usually the hot topics? Social Media? Search Engine Optimization? I’d say those are the top two. But what about PPC? (Read more…)
March 11, 2011
10 Useful PR & Social Media Video Tutorials

Most people are visual learners. Check out these 10 PR video tutorials and learn something today that you didn’t know yesterday! (Read more…)
November 24, 2010
5 Non-PR Uses for Press Releases

It may seem like a bit of an oxymoron, but press releases don’t just have to be for public relations anymore. There are, in fact, several uses for that great little story you just wrote besides sending it out to endless news desks and tired reporters. Try these five suggestions out before you resort to using your press release to wrap fish! (Read more…)
September 29, 2010
Metrics for Measuring the Success of Your Online Press Releases

With online press release distribution still remaining a powerful tool for generating buzz and increasing search engine rankings, more and more companies are looking for ways to track the effectiveness of their press releases. Sure, your press release distribution company likely offers you some level of analytics, but it’s also helpful to track your own metrics so you can get the full story. (Read more…)
September 10, 2010
5 Ways to Gain PR on the Web for Cheap or Free

People and businesses on a budget often don’t even bother to factor public relations into the equation. In their minds, PR requires paying an agency a huge retainer to do behind the scenes work with a very hard to quantify return on investment. But there are plenty of PR moves that you can do yourself for free or cheap. Here are just a few: (Read more…)
March 10, 2010
PR and SEO: A Match Made in Heaven?

You may have recently heard the term Public Relations 2.0. If you haven’t, you’re probably shaking your head right now. In a nutshell, PR 2.0 is the process of using Web 2.0 methods like search engine optimization (SEO) as part of your company’s PR push. The connection is intuitive. PR pros want their product, company or cause to appear in as many places as possible. SEO experts want optimum placement on page one of search engine websites like Google, Yahoo! and Bing. Both want this placement to attract attention. So how do PR pros apply the principles of SEO to online press releases? (Read more…)

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