Closing Out Your Press Release with a Bang

Cartoon Style BombMany words have been typed about the beginning of a press release. And it’s true; making a first impression is vital to making it into a newspaper or magazine or anywhere else. If you don’t knock their socks off right away they’ll simply move on to the next press release.

But the ending of the press release can … Read more

8 Reasons Your Press Release Got Rejected Online

Online press release distribution has become an integral part of most PR campaigns. Thanks to the internet, you can now get your news spread faster than ever before.

But just because you submit your press releases to a news directory, doesn’t necessarily mean it will be accepted. News websites have stand… Read more

Having the Right Attitude in Public Relations

Over the past decade, I’ve been yelled at by many people, and in many capacities. As a journalist, I had CEOs, public relations consultants, and lawyers heaping verbal abuse on me every week. Every one of those incidents served to remind me that people have different ideas of what is appropriate beh… Read more