reuters story

January 28, 2009
Opportunities Abound in a Troubled Economy

Ugly. That’s the only way to describe what happened on Monday, when companies across the nation announced that over 72,000 workers would be laid off. Caterpillar, General Motors, Home Depot, IBM, Pfizer, Sprint Nextel, and Texas Instruments were among those announcing workforce reductions. Even two National Football League teams — the Indianapolis Colts and the Washington Redskins — said they were paring their employee rolls. (Read more…)
January 19, 2009
Protecting an Embargoed Press Release

There’s nothing better when a public relations rep sends a journalist a press release that is “under embargo.” This means the reporter can’t publish a word regarding the contents of the press release until the after a certain date and time. But in this day and age, journalists and public relations professionals alike may find that a press embargo isn’t as secure as they might think. (Read more…)
March 14, 2001
Dealing With Terror, Badly

AR PR Marketing, a Los Angeles-based PR firm that has handled campaigns for Miramax Films, the Tennessee Titans football team and Foot Action, among others, has a problem. (Read more…)

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