publicity stunts

December 13, 2010
The Top 5 Publicity Stunts of 2010

This past year wasn’t the most prolific year for stunt publicity, but some good stories did crop up this year, including a truly cheeky ad from KFC and Vladimir Putin pretending he’s Captain Ahab! Here are our top 5 publicity stunts from the year. (Read more…)
January 14, 2010
The Top 5 Publicity Stunts of 2009

2009 was the year of the celebrity publicity stunt. If it wasn’t celebrities themselves angling for the limelight, it was the non-famous seeking celebrity thanks to the influence of reality TV. Without further ado, were the top 5 publicity stunts of 2009: (Read more…)
November 3, 2009
How to Master the Art of the Publicity Stunt

The art of publicity stunts dates back to 1929 when Edward Bernays, Sigmund Freud’s nephew, announced to the media that a group of women’s rights suffragettes would march in a Manhattan parade and light their “Torches of Freedom.” Once in front of the cameras the models lit up Lucky Strike cigarettes on cue, as Edward was employed by the American Tobacco Company. (Read more…)
March 27, 2009
Award Yourself: Awards Programs for Public Relations Pros

We all know the Oscars, the Emmys, and the Grammys. But there are plenty of other awards ceremonies taking place this year. Various organizations run annual awards programs recognizing the work of public relations firms. Winning these awards can bring additional visibility to your business, help you win and retain clients, and bolster the enthusiasm of your workforce. For the individual, being part of an award-winning team or campaign can help you earn a promotion and more money. (Read more…)

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