pr crisis

November 30, 2009
PR Defensive Playbook: When Crisis Strikes, Will You Be Ready?

For most of us, the word “crisis” brings to mind something on the scale of Hurricane Katrina or September 11th. For businesses and the public relations professionals who advise them, a crisis can be anything from a disgruntled customer or former employee to a product recall, nasty blog post or negative publicity in a news story. (Read more…)
January 18, 2008
Managing Self-Made PR Crisis Situations

A perfect lesson for PR folks presented itself, and many other people, just before April Fool’s Day. On March 30th, Pollution Probe, a leading Canadian environmental organization, sent 350 packages to businesses in Toronto, Ontario. The packages were supposed to promote an annual event called the “Clean Air Commute.” But the air was blue when the packages were opened. (Read more…)

PR Fuel Home

Subscribe to PR Fuel

You'll receive:
- PR news & tips daily
- “7 Cheap PR Tactics for Success in Any Economy”
- a FREE no-sales-pressure consultation
- $100 off your next press release order.

Our Clients Say It Best

"Mickie, The first time I used eReleases, the response was immediate and excellent!

I was booked on three big shows (combined listeners of around 3 million) that I had never been on before, and over a dozen smaller shows."

- Matthew Stein, www.whentechfails.com

Read this review 270 more reviews