Perception Versus Reality in Public Relations

When many people think of Cleveland, the term “vacation destination” does not immediately come to mind. Cleveland is where I spent my recent vacation, however, and it’s where I thought a lot about public relations. It had been almost ten years since I’d been to Cleveland; all I remembered was a rundown city filled with half-empty factories and decaying housing. But what I saw on my trip was a city moving forward–and dealing with the very real public relations problem of perception versus reality. (Read more…)