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August 19, 2010
Crisis Communications for Small Business
A Fortune 500 company’s CEO is caught up in an insider trading scandal. Within minutes of the news breaking, his company’s PR team is performing damage control, booking appearances with sympathetic TV reporters, and drafting the CEO’s apology and/or resignation speech. That’s part of what a PR team is for, after all. (Read more…)
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March 16, 2001
Dealing With Tragedy
The business world was shocked on Monday when it was announced that McDonald’s Chairman and CEO Jim Cantalupo had died of an apparent heart attack. (Read more…)
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