How to Distribute Press Release the Easy Way: A Guide

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distribute press releaseNearly 80% of marketers are adding press releases to their content marketing strategies. Press release distribution can help you reach your target audience. You can boost brand awareness, website traffic, leads, and sales.

How to Distribute a Press Release

Not … Read more

What Are Online Press Releases? A Guide

What is an Online Press Release?

online press releasesAn online press release is a digital version of a traditional press release, distributed via the internet. It’s a written communication that reports specific but brief information about an event, circumstance, product launch, or other happening typically rela… Read more

How Does a Business Press Release Differ From Advertising?

business press releaseBranding is an essential part of a business, with 77 percent of marketers stating that it’s a critical factor in future growth. Every enterprise needs to create a brand around which business advertisements will revolve.

Top marketers go out of their way to generate as much brand awareness as possible. 70 … Read more

How To Write Press Releases That Attracts Media Attention: A Guide

how to write press releasesOver 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can help you boost brand visibility. It can also help you communicate your company values.

In fact, 94% of consumers show loyalty to brands that over complete transparen… Read more

The Press Release Submission Process Explained

press release submissionAbout 60% of consumers prefer to shop from familiar brands. If consumers don’t know who you are, they won’t trust your business. Instead, you can use press releases to boost brand awareness and recognition. Are you unfamiliar with the press release submission process? Here are the seven st… Read more

How to Write a Great Company Boilerplate for Your Press Releases

company boilerplate

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. While the vast majority of the public might blow right past it without thinking twice, every word matters to how you are ultimately perceived.

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8 Ways to Ensure Your Press Releases Receive Media Coverage

media coverage

Did you know most newspapers publish upwards of 200 articles a day? Some of the heaviest hitters are publishing more than 1,000 pieces of content on a daily basis.

That means there are a lot of journalists who are hungry for content. So why does it sometimes feel so difficult to get media coverage for your pre… Read more

Getting Your Press Releases in the Right Hands: What Is a Media List?

media list example

Newsrooms in the U.S. saw an estimated 88,000 employees in 2019 — a number that only continues to fall as media outlets across the country grapple with declining readership and pandemic-related budget cuts.… Read more

7 Reasons Why a Media Distribution Service is Important

Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees.

It sounds like a dream life, but it takes work to get there. From marketing and sales to media distribution, you need to build your business first.

Keep readi… Read more

What is the Standard Press Release Format?

standard press release format

The standard press release format was once used only by media outlets. But the press release has had a resurgence of importance.… Read more