Planning an Event? Better Have a Contingency Plan

Event planning is a difficult process, whether you’re a layperson or a public relations pro. Schedules need to be coordinated, collateral material needs to be assembled, and presentations need to be prepared. Entertainment and catering services may need to be booked, and guests must be attended to. Securing a site for an event can prove troublesome depending on the budget, and setting an agenda can be a pain when too many people are involved in the planning process. But as I learned recently, sometimes the biggest secret to successful event planning is having a contingency plan. (Read more…)