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April 2, 2009
Everything Journalists Want to Know About Their Public Relations Contacts
Since entering the world of public relations, my workday has changed drastically from the time when I was a professional journalist. Becoming a public relations consultant has altered how I deal with the media and how I deal with internal public relations at my company. (Read more…)
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March 4, 2009
Antagonize the Media at Your Own Risk
Public relations can be a frustrating job, and much of that frustration comes from dealing with the media. Journalists have their own agendas and don’t always treat PR people with the respect they deserve. (Read more…)
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January 13, 2001
Thumbs Up!
Some readers have complained recently I tend to skew to the negative side — too often playing the role of PR foe instead of friend. I agree with the reader’s sentiment, but also feel that my role is to play devil’s advocate. In business, I’ve learned more from failure than success and that goes for my career in journalism as well. (Read more…)