media interview

>> Download the Eight Secret Myths PR Firms Don't Want You to Know <<

Skip to navigation
Skip to main content
Skip to secondary content
Skip to footer

We don't just send your press release. We send you proof of distribution!

February 6, 2009
Be Careful What You Say or That Media Interview Could Backfire

I’m one of those strange people who doesn’t have cable or satellite television. One of the nice things about the radio I have is that I’m able to listen to a simulcast of financial news network CNBC, and an added benefit of having no picture is that I get to really concentrate on what’s being said by the interviewees. (Read more…)
January 5, 2009
Meet the Press: Tips for Your First Media Interview

Congratulations! Your start-up company’s ready to announce its first product. Or maybe you’re handling a competitive announcement from one division of a huge corporation. Or maybe you’re somewhere between big business and entrepreneurship. Whatever the size of your organization, you’ve moved into the public relations stage. Let’s assume everything is ready: press list, press release, booth reserved at key trade shows. You’re good to go, right? Wrong. Because unless you and your staff are prepared for the series of media interviews that are (hopefully) about to ensue, you could be setting yourself up for disaster. (Read more…)
December 30, 2008
Going “Off the Record” in Public Relations Communications

“Off the record” is gray area for journalists and public relations professionals alike. As a reporter, if someone tells me they’re going to talk to me “off the record,” I normally take that to mean they’re willing to give me information, but don’t want that informaiton attributed to them. (I usually ask if I can use the information. If I’m told no, I will reply, “Than why did you tell me in the first place?”) How can folks in the public relations industry know what they’re getting into when they decide to “go off the record” in a media interview? (Read more…)
December 29, 2008
Public Relations Basics: Press Conference Tips and Tricks

When you have a public relations message you need to get out to the media in a quick, efficient way, a press conference might seem like a good idea. Rather than setting up interviews with individual reporters, sending out press releases, and contacting editors and producers, you can speak to a roomful of journalists at once. But a press conference, like any media interview, can be tricky. The following tips should make your first — or fiftieth — press conference that much easier. (Read more…)
December 22, 2008
Public Relations Basics: 14 Tips for Your Next Media Interview

1. Know what you want to say. It seems obvious, but first timers and public relations pros alike should never sit down for a media interview without planning out their key messages ahead of time. Writing your key messages down will allow you to refine and memorize them before your interviewer asks the first question. (Read more…)
December 8, 2008
Exploring the Audio-Visual Side of Public Relations

Television interviews with great visuals instantly grab viewers’ attention. Yet many public relations firms fail to plan their visual content before approaching TV producers. In a multi-media world, public relations isn’t just about text-based press releases or well-written speeches; audio-visual elements are increasingly becoming standard public relations tools. (Read more…)

Next Entries »

Press Release Distribution | Order | Press Release Submission | Press Release Writing | FAQ | Headlines | Contact | Sitemap | Privacy