familiarity

July 18, 2011
Networking Tips for Introverts

Is it possible for an introvert to be a good networker? Absolutely. While extroverted people might have an easier time meeting up with strangers, introverts aren’t without their own set of skills that come in handy when networking. (Read more…)
April 30, 2009
Maintaining a Healthy Balance in the Public Relations/Journalist Relationship

It took me a few months to figure out her modus operandi. For four years, she called me once a month. It was always on the last Friday of the month, and always before lunch. We would chat for a few minutes I would ask a few questions; she would skirt around the answers. She would pitch me a story or two; I would sigh and act disinterested. Maintaining relationships with journalists is critical to long-term success in public relations. The journalist/public relations relationship must be fostered with trust and then fueled with consistent communication. Here’s a case in point. (Read more…)

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