Blurring the Line Between Public Relations and Customer Service

My friends think I’m strange when I tell them that the best way to solve a problem is to call someone who works in public relations. As a consumer, I’ve learned that PR people usually take their company’s customer service seriously. When traditional dispute resolution fails, a call or … Read more

Customer Relations as Extension of Public Relations

Last week, I thanked my customers in a special Thanks-Valentine’s message. The response was very positive. I received dozens of messages that had a common theme: people were responding to my message on a very personal level.

Some clients shared their eReleases PR success story. Others gave words … Read more