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April 17, 2009
Dipping Into the Public Relations Bookbag
PR Fuel readers — including several public relations professionals — have written in with their suggestions for the best books about public relations. We got enough responses to fill a corporate library, books chockfull of tips for PR vets and newbies alike. (Read more…)
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January 19, 2009
Protecting an Embargoed Press Release
There’s nothing better when a public relations rep sends a journalist a press release that is “under embargo.” This means the reporter can’t publish a word regarding the contents of the press release until the after a certain date and time. But in this day and age, journalists and public relations professionals alike may find that a press embargo isn’t as secure as they might think. (Read more…)