1. July 22, 2009

    Name-Dropping Celebrities in PR … or Why Oprah May or May Not Approve This Message

    http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/digg_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/reddit_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/stumbleupon_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/delicious_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/technorati_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/google_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/facebook_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/yahoobuzz_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/twitter_48.png

    I tweeted about this earlier today (http://twitter.com/ereleases) and it bears a longer message about using celebrities in your PR efforts. Over the past couple of years, the newswire has been cracking down on clients that name-drop celebrities. (Read more…)

  2. May 21, 2009

    Can Public Relations Polish a Tarnish Image?

    http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/digg_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/reddit_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/stumbleupon_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/delicious_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/technorati_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/google_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/facebook_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/yahoobuzz_48.png http://www.ereleases.com/prfuel/wp-content/plugins/sociofluid/images/twitter_48.png

    How do you polish a tarnished image? For celebrities, a tearful interview or two will go a long way to help sway the court of public opinion. But for a company or organization, a tarnished image requires a lot more public relations polish than an appearance on Larry King. (Read more…)