1. December 23, 2009

    Guidelines for Creating Your Company’s Social Media Policy

    Yesterday, I wrote a post detailing the reasons your company should have a social media policy. At the end of that post, I mentioned I’d be doing a follow up post covering the specifics of creating a social media policy, and now, I’m honoring my word. (Read more…)

  2. December 15, 2009

    How to Create a Buzz for Your Business

    Traditional advertisements and marketing campaigns can only take your business so far. If you want to truly spread the message, you need to create a buzz about your business. After all, what better way to get your name out there than to let your audience do it for you? (Read more…)

  3. August 7, 2009

    Speedo’s High Tech Swimsuit to Sink or Swim by PR Effort?

    It can’t be good to be Speedo right now. The company’s LZR Racer high-tech body suit has set swimming records and created buzz well beyond the competitive swimming community. (Read more…)