buzz

March 15, 2010
Is it Time to Fire Your PR Agency?

When’s the last time you graded your PR firm? If it’s been a while, the time to reassess their performance is now. See, too many companies blindly trust their PR agency to always do the right thing for their business. They assume the PR people are the pros, so they give them all the room they need to do their jobs. (Read more…)
February 4, 2010
How to Harness Twitter for Public Relations

When the micro-blogging site Twitter first appeared on the scene, few people knew what to make of it. It was a combination blog site and social network, and people quickly set out to find out how to leverage the hot new service. Fortunately for PR professionals, Twitter has proven to be an excellent avenue for public relations and even media relations. (Read more…)
December 23, 2009
Guidelines for Creating Your Company’s Social Media Policy

Yesterday, I wrote a post detailing the reasons your company should have a social media policy. At the end of that post, I mentioned I’d be doing a follow up post covering the specifics of creating a social media policy, and now, I’m honoring my word. (Read more…)
December 15, 2009
How to Create a Buzz for Your Business

Traditional advertisements and marketing campaigns can only take your business so far. If you want to truly spread the message, you need to create a buzz about your business. After all, what better way to get your name out there than to let your audience do it for you? (Read more…)
August 7, 2009
Speedo’s High Tech Swimsuit to Sink or Swim by PR Effort?

It can’t be good to be Speedo right now. The company’s LZR Racer high-tech body suit has set swimming records and created buzz well beyond the competitive swimming community. (Read more…)

Is it Time to Fire Your PR Agency?

How to Harness Twitter for Public Relations

Guidelines for Creating Your Company’s Social Media Policy

How to Create a Buzz for Your Business

Speedo’s High Tech Swimsuit to Sink or Swim by PR Effort?

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