business types

July 21, 2011
4 Questions to Ask When Planning a Networking Strategy

There’s an old saying that goes like this: It’s not what you know, it’s who you know. And it’s true. Networking is something you should be doing no matter what business you’re in. But it does take time and effort, and not everyone is comfortable getting out there, meeting people, shaking hands, and doing all the little things involved in effective networking. (Read more…)
April 7, 2009
Preparing for a Television Interview

Recently I appeared live on national television. (Well, it was actually cable, but that’s national now.) Using my experience as an example, this installment of PR Fuel discusses the pros and cons of television-based public relations. Hopefully you’ll be able to take away some tips about how to get your public relations message on the air, how to prepare for that first television interview, and how to make the most of it once you’re in front of the camera. (Read more…)

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