anecdotal evidence

February 18, 2009
How Public Relations Firms Can Benefit from the Economic Downturn

I spent last Saturday in Philadelphia catching up with a friend. In a scary sign of the times, I came to the conclusion that it was cheaper to take the train than to drive. A longtime conductor on Amtrak’s Keystone line agreed. He told me that he couldn’t remember the trains ever being so crowded, a sign that people were leaving the car at home and hitting the rails. With the current economic downturn, some companies are reaping rewards from the misery of others. It’s not necessarily a bad thing; it can be a public relations opportunity. (Read more…)
April 14, 2001
Super Winners and Losers

The Super Bowl is the biggest entertainment and media event of the year in the United States. The game and all its side dishes can make or break players, companies and brands. As is the case most years, there were some big winners and big losers in 2008. (Read more…)

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