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February 10, 2012
Why Isn’t Anyone Talking About My Company?
In this age of social media, we have more ways to reach out to customers than ever before. And if you’re trying your hand at one or more of these social media networks, you may find yourself quickly growing frustrated. Why? Because no one seems to be talking about you. (Read more…)
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February 6, 2012
Getting Ready for Business Spring Cleaning
The winter chill is soon to melt into the warm breezes of spring, which means it’s almost time to start spring cleaning duties! But spring cleaning isn’t just good for your house and family, it’s also a great practice for your business. (Read more…)
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January 25, 2012
Don’t Get “Snowed In”
This time last year almost the entire country was blanketed by snow, and many people were simply stuck inside their homes or trapped in hotels and airports. While the weather is way more mellow this year, you could still get “snowed in.” That is, your business could! (Read more…)
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January 18, 2012
5 Signs You’ve Stumbled into a Bad Networking Event
As noted a few months ago in our tongue-in-cheek post, networking events can prove pretty ridiculous. Sure, they can be a good place to make valuable connections, but oftentimes, they present you with the same old people time and time again. So how can you make sure you’re attending the right events and not wasting your time? (Read more…)
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January 12, 2012
4 Ways You’re Subconsciously Throwing Your Clients Under the Bus
Fun fact about me: I had never heard the phrase “throwing someone under the bus” until I was well into my 20s. Somehow that phrase totally escaped me growing up. So naturally I was a little confused – not to mention concerned – when I first encountered it. (Read more…)
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January 6, 2012
10 Ways to Improve Employee Relations
With the New Year upon us, now is a great time to resolve to improve employee relations – the manner in which your organization’s administration interacts with employees. The better you get at employee relations, the happier your staff will be. The happier your staff, the more productive they will become. And as you can imagine, this will directly affect your bottom line. (Read more…)
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November 29, 2011
6 Ridiculous Types of People You Meet at Networking Events
Networking events – place to make good contacts or waste of your time? Honestly, depending on the event and how you approach it, it could be either. But one thing’s for sure. Every event you attend will present you with the same ridiculous cast of characters. Sure they may look a bit different, but they’ll fit the mold. (Read more…)
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November 10, 2011
Create a Positive Image by Sending Out Holiday Cards
The season of gift giving and receiving is upon us. And while that used to mean running to the tree to see what sort of goodies were waiting for you, times have changed. As a savvy business person with PR on the mind, the holidays present a unique time for connecting with customers and building your brand. After all, emotions are out of control during this season. You have people running around with feelings of thankfulness and conversely those stressed over the shopping frenzy. Either way, they’re likely experiencing some extreme feelings. (Read more…)
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October 10, 2011
Coupons as PR
It’s the age old question: can coupons be used as a public relations tool, or are they firmly in the marketing camp? Business experts have argued about this for ages, and the influence of the Internet hasn’t exactly helped settle the score. (Read more…)
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October 4, 2011
15 Types of Events Your Business Can Host
Hosting events is a great way for your business to engage your clients, connect with prospects, and get your name in the news. Here are 15 different types of events your business could host. (Read more…)