1. August 3, 2011

    Top 5 Non-Profit PR Blunders

    When your funding depends on not offending the people who keep you afloat with their money, it’s important to keep your public relations dealings in check. Unfortunately, these five examples forgot to remember this during their big goofs. (Read more…)

  2. June 10, 2010

    How Cause Marketing Can Help Your Brand

    According to the IEG Sponsorship Report, companies all across the country will spend about $17.1 billion on sponsorship opportunities. This includes sponsoring various events, arts, and causes. In fact, on cause marketing alone, companies will spend about $1.61 billion this year, up over 6% from last year. (Read more…)