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January 17, 2012
7 Goals to Set for Your Blog in the New Year
Now that January is halfway through and all the New Year’s Resolutions hoopla is over with, it’s time to make some real goals for your business. And with blogging becoming more important than ever before, we’d like to focus on what you can do this year to take your business’s blog to the next level. (Read more…)
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January 16, 2012
10 Social Media Predictions for 2012
It’s no secret that social media is more important to business (not to mention everyday life) than ever before. But can it continue to grow and morph or will it eventually get pushed to the side in favor of the next big thing? Here are our top ten predictions for social media in 2012. (Read more…)
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January 13, 2012
Can Google Plus Stand the Test of Time?
Reports constantly go back and forth: either Google Plus is a tremendous failure or it has changed the face of social media forever. I’m more interested in the long-term stability of the platform, as Plus can easily go either way. Google has already seen the demise of a few social media experiments in Wave and Buzz (though I think Wave got a bad rap), so naturally users are skeptical to Plus’s ability to stick around. (Read more…)
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January 12, 2012
4 Ways You’re Subconsciously Throwing Your Clients Under the Bus
Fun fact about me: I had never heard the phrase “throwing someone under the bus” until I was well into my 20s. Somehow that phrase totally escaped me growing up. So naturally I was a little confused – not to mention concerned – when I first encountered it. (Read more…)
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January 11, 2012
Walking in a White Paper Wonderland
Want to really “WOW” visitors to your website? Then a white paper is the way to go! But like any of your PR and marketing material, it has to be in tip-top shape. When your visitors read the white paper, they should feel like it’s Christmas time all over again…like they’re walking in a white paper wonderland! (Read more…)
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January 10, 2012
10 Ways to Improve Employee Relations
With the New Year upon us, now is a great time to resolve to improve employee relations – the manner in which your organization’s administration interacts with employees. The better you get at employee relations, the happier your staff will be. The happier your staff, the more productive they will become. And as you can imagine, this will directly affect your bottom line. (Read more…)
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January 9, 2012
5 Ways to Start the New Year with a Bang
Anyone can make a New Year’s resolution. Heck, we all do, though “losing weight” and “finding more time for community service” quickly fades away once February hits. (Read more…)
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January 6, 2012
10 Ways to Improve Employee Relations
With the New Year upon us, now is a great time to resolve to improve employee relations – the manner in which your organization’s administration interacts with employees. The better you get at employee relations, the happier your staff will be. The happier your staff, the more productive they will become. And as you can imagine, this will directly affect your bottom line. (Read more…)
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January 5, 2012
Building Your Social Media Team
Looking to finally usher your company into the age of social media? To do so, you’d best be served by putting together a social media team. While it may sound like a bit of a daunting task, these pointers can help simplify the process and get you active on Web 2.0. (Read more…)
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January 4, 2012
How Affiliate Marketing Can Hurt Your Brand
Affiliate marketing allows you to pay people outside your organization to sell your product for you. If they make the sale, you pay them a commission. If they fail, they get nothing from you. Sounds like the ideal situation for your company, right? Well, not always … (Read more…)