1. December 30, 2011

    Tutorials: How to Embrace This Popular Content for Your Small Business

    One of the more interesting aspects of the Internet that’s become more prevalent over the years is just how easy it is to acquire information. And when I say information, I mean on literally anything. Just the other day I looked up how to fix a kitchen sink when my pipes rusted through. Within a few hours it was fixed. No hilarious “flooding the kitchen” stories included. (Read more…)

  2. December 29, 2011

    5 Social Media New Year’s Resolutions

    We’ve all got our New Year’s resolutions – lose weight, be more active, save more money – but not all resolutions are for personal gain. Sometimes it’s good business to have a few resolutions for your company, as they give you something to shoot for during the year. (Read more…)

  3. December 28, 2011

    Avoid Being a Press Release Horror Story

    Press releases can be a great way to spread the word about your company’s exploits and news. However, they also have the potential to backfire horribly if you’re not careful! Most bad press releases get ignored or tossed in the trash, but occasionally one makes it through the gates. In this case, you may have gotten in over your head! (Read more…)

  4. December 27, 2011

    5 Ways to Get People to Read a Blog They Have No Interest In

    Sometimes it really just feels like you’re preaching to the choir. If this is the case for your blog, it may be time to expand your horizons and grab some new followers. (Read more…)

  5. December 23, 2011

    Start Your PR Year Off Right

    Whether we like to admit it or not, humans work off of landmarks in their lives. If it weren’t for the calendar getting split into sections like months, years, and holidays, then we would hardly know when to do things sometimes. Only the most organized of us would get any work done, as the rest of us would be too busy digging in the trenches, so to speak. (Read more…)

  6. December 22, 2011

    3 Ways You’re Chasing Readers Away From Your Blog

    If you’ve suddenly noticed a disappearance of readers from your blog, it’s easy to panic. After all, you’ve barely changed a thing, so what could possibly have caused the problem? (Read more…)

  7. December 21, 2011

    Bring Your PR Campaign In From the Cold

    Baby, it’s cold outside. And while you’re able to put on a warm sweater, scarf, and mittens to warm yourself up, your PR campaign can’t! At least, not in any literal sense – there are more figurative articles of clothing you can dress it up in so it doesn’t feel the chill of winter. (Read more…)

  8. December 20, 2011

    A Simple Checklist for Determining Who to Follow on Twitter

    We’ve all seen them – those Twitter users that follow thousands upon thousands of people. But what for? What’s the point in following all these people when the majority of them don’t even follow you back? Not to mention, half of them are probably spamming bots that could even pose a risk to your Twitter account!  (Read more…)

  9. December 19, 2011

    Top 6 Qualities of a Good Headline

    Thanks to social media such as Twitter and Facebook, it’s easier to share content than ever before. And if you’re using these tools, there’s a greater chance that people will read your business blog posts. However, this also places more importance on the title of your posts than in the past. Why? Well think about this: when someone Tweets your blog article, what do other people see? Your headline. That means they will choose whether or not to click on your blog based on your headline alone. No summaries. Probably no pictures. (Read more…)

  10. December 16, 2011

    Have You Lost Your Passion for Blogging?

    The blogosphere is filled with so many stagnant blogs that it often feels more like a virtual cemetery than anything else. Why? Well, what usually happens is people get all fired up, start their blog, and come out swinging. But all that wild swinging leaves them fatigued and the next thing you know, they’re too tired to keep going. Then the blog dies off. (Read more…)

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    Our Clients Say It Best

    "We measure the success of our PR Program in impressions and their value. BedandBreakfast.com's annual PR campaign garnered more than 338.8 million impressions with a retail value ofmore than a half million dollars.

    We could not have achieved that kind of exposure without the help of eReleases distribution. "

    - Marti Mayne, Media Contact for Bed&Breakfast.com


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