1. January 21, 2001

    Plumber Cracks

    I was at a concert on Wednesday night when the third and final presidential debate transpired. I meant to record the event, but forgot and instead woke up a bit early on Thursday morning to read about it. Suddenly, I was flooded with stories about “Joe the Plumber.” (Read more…)

  2. January 20, 2001

    Your 2006 Public Relations Calendar

    As I’ve done each year for the past few years, I wanted to end the year with a “print and save” public relations calendar for the upcoming year. In this issue you’ll find calendar listings for holidays and observances, elections, major sporting and entertainment events, as well as list of anniversaries being celebrated – or simply remembered – in 2006. (Read more…)

  3. January 19, 2001

    Plotting Your 2005 PR Strategy

    Last year, the election dominated the headlines. From “Dean’s Scream” to blogger’s exit poll numbers, there was no bigger story than the election. In 2005, the media will have to find new sources to fill up all those inches and minutes between ads. (Read more…)

  4. January 18, 2001

    2005′s PR Winners, Odds, and Ends

    Perhaps it’s my natural cynicism, but I had a difficult time coming up with a suitable list of PR winners for 2005. I stopped after two entries when it became clear that sifting through the rubble of 2005 to find deserving winners was going to lead to just more losers. (Read more…)

  5. January 17, 2001

    PR Losers of 2005

    Each year brings a unique crop of PR losers, and this year is no different. Sometimes there are even repeat losers, as there are on this year’s list. (Here’s last year’s list: http://www.ereleases.com/pr/pr-losers.html) The purpose of highlighting PR losers is not to heap additional scorn on the already-besmirched. (OK, it’s only partly why I do it.) Instead, my goal is to remember who screwed up and why. If nothing else, we may learn something. (Read more…)

  6. January 16, 2001

    Plotting Your 2004 PR Strategy

    This is a special year for me personally. That’s because it’s a leap year and I can celebrate my friend Robert’s birthday once more. 2004 also, and undoubtedly more importantly, brings a general election and The Summer Olympic Games. (Read more…)

  7. January 15, 2001

    And All Through the House…

    And all through the house, not a catalog was stirring, not even one from Abercrombie & Fitch! (Read more…)

  8. January 14, 2001

    Abercrombie and Fitch’s White Hot Sex Pitch

    Add clothing retailer Abercrombie & Fitch (ANF) to the growing number of companies who just don’t get it. (Read more…)

  9. January 13, 2001

    Thumbs Up!

    Some readers have complained recently I tend to skew to the negative side — too often playing the role of PR foe instead of friend. I agree with the reader’s sentiment, but also feel that my role is to play devil’s advocate. In business, I’ve learned more from failure than success and that goes for my career in journalism as well. (Read more…)

  10. January 12, 2001

    It’s A PR Fuel Clips Show!

    The staff of PR Fuel (all one of me) has been hard at work on a new project that I think PR Fuel subscriber’s will find quite useful. So, in the time honored tradition of television sitcoms, PR Fuel is doing it’s first ever clip show. You know what I mean – the contract calls for twenty-six new episodes but the writers only have time to churn out twenty-five, so they cobble together a bunch of “clips” and call it a “best of” show. (Read more…)

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