ATLANTA, Sept. 29, 2011 — Social Media Marketing University announced today that it will present a free webinar with award-winning branding and social media consultant Simon Mainwaring on October 6 at 11:00 a.m. ET. During the webinar, Mainwaring will discuss how businesses are leveraging social media to increase profits and build partnerships with consumers and other topics found in his New York Times-bestselling book, "We First: How brands and consumers use social media to build a better world." Registration is free and open to the public. Visit http://www.smmulive.com/simon to sign up.
"In his new book, Mainwaring challenges business leaders to examine social media, consumer behavior and the potential businesses have to create a better world in new ways," said John Souza, founder and chief strategist of Social Media Marketing University, http://www.smmu.com. "We're delighted that he'll be joining us and sharing his unique insights with our student body and guest attendees."
Simon Mainwaring is the founder of We First, a social branding consultancy committed to helping brands build communities, profit and positive impact. Additionally, Mainwaring is a highly sought-after international speaker, expert blogger for Fast Company and contributing blogger to Forbes, Huffington Post, Mashable and GOOD Magazine.
In "We First," Mainwaring reveals why social media technology is a great cause for optimism, especially as social networks continue to grow and as the Web becomes increasingly more social. He also answers a number of questions businesses have about social media, technology and the economy, including, "Why should brands and consumers work together and how do they do it?" and "How can companies make money from social media by building communities that increase profits?"
During his presentation, Mainwaring will share key thoughts and revelations from his new book, and detail real-world solutions that webinar attendees can leverage for the benefit of their companies and the customers they serve.
"Social Media Marketing University is committed to helping our students keep up with the changing pace of technology and marketing trends by providing them with opportunities to connect with some of the world's most renowned marketing experts," said Souza. "This is a must-attend session for business owners and business professionals that want to make a significant impact not just online, but on the global community."
To register for the live webinar on October 6 with Simon Mainwaring, author of "We First," visit http://www.smmulive.com/simon. Registration is free and open to the public. Space is limited.
About Social Media Marketing University
Social Media Marketing University (SMMU) is the world's most trusted social media training program. Courses are taught by some of the world's foremost authorities on social media and online marketing best practices, and the curriculum includes interactive sessions and instruction on social media strategy, platforms and tools. More than 70,000 business owners and business professionals have attended SMMU's training program and weekly webinars. For more information, visit http://www.smmu.com.
For more information, contact:
Ty Mays, Media Relations
(770) 256-8710 / Email
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