FALLBROOK, Calif., Jan. 29, 2013 /PRNewswire/ – Once regarded as signs of rebellion among gang members, rock ‘n’ rollers and sailors, tattoos have managed to penetrate mainstream culture with those sporting body art — now regarded as ultra-chic — generating $2.3 billion for tattoos in the U.S. during 2011. Since Wrenchers Body Products LLC (http://www.wrenchersbodyshop.com) began offering its Hands Maid™ and Babied Hands™ line of botanical skin care early in 2012, they have been making lasting impressions throughout the tattoo industry as word spreads throughout the marketplace.
With its headquarters located near the major West Coast base of the United States Marine Corps, Camp Pendleton, Wrenchers has seen a decided uptick in sales of its products to the body art industry. After soldiers complete their training there, they are often covered with tattoos but soon realize they need to take care of their body art to protect both their skin and newly acquired investments. While body art is considered highly fashionable, certain safeguards should be taken to protect tattooed skin from petrochemical solvents, lye-based soaps or heavy-duty solvent skin cleansers. Until now, conventional products did more harm than good. Many hand cleaners, for example, contain pumice (volcanic rock), which takes its toll by removing much more than just grease and grime on your hands.
“Many products made for tattoo aftercare are ointments, which tend to cover the skin and can clog pores. Botanical lotions are absorbed into the skin, providing tissue hydration,” said Edward Buscis, managing member of Wrenchers. “Often, aftercare products contain synthetic and petrochemicals in their formulations which may include propylene glycol, lanolin, and mineral oil.”
Body Art Shops Are Climbing Aboard the Wrenchers Bandwagon
A growing number of tattoo shops have climbed aboard the Wrenchers bandwagon in praising the efficacy of its products for helping protect clients’ skin and their prized body art.
“The owner of a local tattoo shop who has been in business for over 20 years here says our products are really making a difference for his customers,” added Buscis. “Our lotion protects not only their skin, but also the artwork that was applied to their body. For a body artist, the skin is their canvas — it’s a one-of-a-kind image that can’t be reproduced.”
Wrechers is currently seeking manufacturer representatives to assist in marketing to the tattoo industry, especially those who deal with skin art care. Additionally, both Hands Maid™ and Babied Hands™ are being well-received independently across the nation as Wrenchers continues to expand its reach into other commercial markets and global distribution.
About Wrenchers Body Products LLC
Based in the Village of Fallbrook in San Diego County, Calif., Wrenchers Body Products LLC is the first company to introduce a completely botanical/natural skin cleanser for heavy duty applications in a market that has typically been dominated by petrochemical-based products. All Wrenchers products are “family friendly” and environmental friendly. They do not test on animals — ever! Wrenchers products undergo extreme laboratory challenge tests for microbial and micro bacterial resistance, thermal stability and product stability. Its manufacturing facility is FDA approved, EPA approved, California Organic Certified designated low-carbon footprint, is solar powered, and uses state-of-the-art water purification. For more information, please call 760-728-8838 or visit: http://www.wrenchersbodyshop.com.