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Trevoli Strikes Deal With IPI (Independent Photo Imagers) Providing Photo Finale’s Complete, Automated, On-Line Digital Solution Benefiting Thousands Of IPI Retailers’ Customers

DALLAS, Jan. 20, 2005 — Trevoli, Ltd. announces an agreement with IPI to provide their Photo Finale(R) complete solution for automating on-line image processing for its thousands of direct customers. The Photo Finale(R) solution will allow IPI customers to establish a direct link to their local IPI photo retailers and leverage a consistent and scalable interface as the primary vehicle to provide the latest in digital photo technology for accepting, processing and fulfilling print, greeting cards and photo gift orders.

"A photolab’s challenge in today’s rapidly changing digital marketplace is to provide a complete and easy solution for their customers to order photos online, place print orders at the counter, share pictures with friends, and most of all, enjoy the experience," said Bob Basl, IPI board member, Chairman of The Digital Technology Committee and owner of Photo Depot. "The Photo Finale suite provides that solution. If your lab has similar needs, I would encourage you to try Photo Finale."

Trevoli’s complete solution IPI package includes: Photo Finale(R) LAB, Photo Finale(R) WEB, Photo Finale(R) ALBUM, Photo Finale(R) Viewer and Photo Finale(R) Premium 3.0 – Trevoli’s latest award winning consumer retail version of the popular software.

Photo Finale(R) LAB provides every aspect of managing a digital lab, including unlimited and dynamic elements like cataloging of products, greeting card templates, photo gifts, and online order management, as well as many other features, all managed from one single and centralized location. Photo Finale(R) LAB provides retailer-customized Photo Finale WEB ordering linked to a retailer’s website. Also included with Photo Finale(R) LAB is retailer-customized Photo Finale(R) ALBUM share for online album storage and client photo sharing with family and friends, which will generate additional, indirect sales, orders and memberships.

The IPI complete solution package includes unlimited distribution of retailer-customized client software, Photo Finale(R) Viewer, which is reproduced directly from the retailer’s lab and burned to photo CD orders, or from scanners, or from any CD burning device; it can also be made available as a download from a retailer’s website. The new award winning retail version of the digital photo software, Photo Finale(R) Premium 3.0, includes several advanced, yet easy to use features, including the first ever fully automatic multiple red eye removal in a consumer retail product. Photo Finale(R) Premium 3.0 has done what others haven’t been able to do, provide consumers using digital photography software with the ability to correct multiple red eyes in photos with just one click.

All Photo Finale(R) products and programs are fully customized for IPI members with logos, branding, and all the retailer’s product offerings including discounts, promotions and purchase plans.

"The best thing about our products is the way they work together and the uniqueness of consistency of experience for customers, whether it’s from desktop to web or to friends and family, everyone is connected dynamically to their favorite IPI photo retailer for digital prints, greeting cards, photo gifts and more," said Joe Zarrehparvar, president and co-founder of Trevoli, Ltd. "We are happy to provide IPI with a complete solution and become an integral part of their digital business."

For more information on Trevoli and Photo Finale(R), visit and or call 1-800-388-3785.

Contact:

Rebecca Baker
The BGB Agency
Email
214-616-9033

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