Survival Response Is the Key to Understanding Customers

MELBOURNE, Australia, Nov. 17, 2011 — Our instinctive survival response to detect predators is the key to understanding customer loyalty and word-of-mouth, according to Dr. Brent Coker from the University of Melbourne.
The Holy Grail for marketers is understanding what makes customers come b…

Even in Today’s Economy, Wise Man Finance Offers Funding for Small Businesses

LAS VEGAS, March 11, 2009 — While big banks refuse to loosen their grip on credit, one business consulting firm wants small businesses to know the news is not all bad. In fact, by working with smaller business banks, Wise Man Finance (WMF, http://www.wisemanfinance.com) is able to provide funding…