Financial Advisors Most Apt to Recommend Firms Viewed as Ethical and Trustworthy During the Economic Crisis

Latest research from Phoenix Marketing International shows what constitutes effective advertising directed toward financial advisors, how advisors evaluate financial services firms offering investment and insurance products, advisors’ likelihood to recommend these firms to their cli…

Online Investors Report Optimism for Their Financial Future and Reliance on the Internet for Trading Research, yet Most Are Not Impressed by Online Advertising

Phoenix Marketing International study shows that less than one in five foresee their financial situation next year as worse than today and give as much attention to online advertising as other media
RHINEBECK, N.Y., Nov. 9, 2009 — Phoenix Marketing International, one of the fastest-growing res…

Despite the Heavy Toll Taken by the Economic Downturn, Some Positive Trends in Investment Behavior Are Evident

Phoenix research on economic sentiment shows that the crisis has provided an opportunity for reassessment of investment priorities, not an excuse for making rash decisions
RHINEBECK, N.Y., Oct. 5, 2009 — Phoenix Marketing International, one of the fastest-growing research companies in the U…

Affluent Investors Pessimistic About Short-Term Improvement in Their Already Dismal Household Investment Portfolio

Latest research from Phoenix Marketing International shows what affluent investors consider to be effective advertising, how they evaluate financial services firms offering retirement products and services, brand penetration among (and association with) seven investment and insurance offeri…

Financial Advisors Foresee a Mixed Outlook for the U.S. Economy

Latest research from Phoenix Marketing International shows what constitutes effective advertising directed toward financial advisors, how advisors evaluate financial services firms offering investment and insurance products, advisors’ likelihood to recommend these firms to their cli…