New eBook from MediaTrac Sheds Revealing Insight Into What Really Drives Auto Dealer Loyalty Program Success

SAN RAMON, Calif., Jan. 11, 2011 — Customer loyalty programs have the potential to increase an auto dealer’s service business by 30% or more, yet too many auto dealerships struggle to achieve such results from the programs they have in place. To shed light on what drives really successful &#…

iUniverse Presents ‘Pink Slips and Parting Gifts’

An entertaining peek behind the curtain of corporate America mergers
RALEIGH, N.C., Oct. 19, 2009 — With an estimated one in five corporate workers experiencing a merger or acquisition in their working life, the aftermath of receiving that dreaded pink slip is something Americans know all too we…