SAN RAMON, Calif., July 11, 2011 — Building and retaining a customer base through reward-based, value-driven loyalty programs is a powerful, cost-effective way for retailers to maximize any marketing investment. MediaTrac™, a marketing technology company providing customized frequenc…
SAN RAMON, Calif., June 27, 2011 — Auto retailers using a third-party loyalty program can achieve significant retention increases of 20 percent and more. MediaTrac™, a marketing technology company providing customized frequency marketing, customer loyalty, retention and media tracking…
Ancira Nissan Gets Retention Boost from UltraCare® Preventative Maintenance Program
SAN RAMON, Calif., May 9, 2011 — MediaTrac™ (http://www.media-trac.com), a leading provider of customer loyalty and retention programs for auto dealerships, announced today that Ancira Nissan is achieving strong retention results by augmenting its Nissan One to One loyalty program with M…
SAN RAMON, Calif., Jan. 24, 2011 — Ken Garff Automotive Group has implemented a preventive maintenance program to grow its service revenue and boost customer retention with its existing customers. The group began as a single-car dealership in downtown Salt Lake City in 1932, and has since grown t…
SAN RAMON, Calif., Jan. 11, 2011 — Customer loyalty programs have the potential to increase an auto dealer’s service business by 30% or more, yet too many auto dealerships struggle to achieve such results from the programs they have in place. To shed light on what drives really successful &#…
CHICAGO, April 16, 2009 — Repeat customers are the lifeblood of any successful business and are now more critical than ever for surviving the current economic downturn. Several larger retail and service chains are effectively using customer loyalty programs such as rewards cards or discounts i…
