Foundation's strategic investment to bolster expansion of wellness-centric health care coverage
STUDIO CITY, Calif., June 10, 2013 /PRNewswire/ — SeeChange Health (www.SeeChangeHealth.com) announced today a strategic investment in the company by the W.K. Kellogg Foundation (www.wkkf.org) in support of their shared goals of improving the health of America's families.
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"Health care coverage today too often focuses on individuals after they're sick. We take a different approach," said Martin Watson, CEO of SeeChange Health. "Our emphasis is on early detection of serious conditions through innovative tools and programs. This mission is a natural fit for the Kellogg Foundation, an organization that has long fostered creativity in health care with an emphasis on prevention."
In large part due to its wellness-centric approach to medical coverage, SeeChange Health Insurance is the fastest-growing health plan for small employers in California and Colorado. SeeChange Health Solutions offers a Software as a Service (SaaS) platform to health plans and self-funded employers delivering highly customized benefit designs and incentive programs aimed at motivating employees to improve their health. Over 1.2 million members are on the SeeChange Health Solutions platform.
SeeChange Health will use the investment from the Kellogg Foundation to accelerate ongoing product development aimed at engaging individuals in prevention and managing their own health. In alignment with the Kellogg Foundation's emphasis on children's health, among the initiatives SeeChange Health will accelerate are those aimed at encouraging healthier behavior among children.
Tony Berkley, WKKF's director of Mission Driven Investing, said, "SeeChange Health has demonstrated that health care can be affordable for employers and employees when the focus is on prevention of chronic diseases that are sweeping across our country and especially affect low-income families. We're confident that this investment will advance our mission to improve the health and well-being of vulnerable children and families, as well as set a new standard for the health care industry."
About SeeChange Health
SeeChange Health is the leader in value-based benefit design solutions for employers—delivering plans and services to create better health and quality of life for employees, increase workforce productivity and lower health care costs. SeeChange Health's unique approach encourages individuals to play an active role in the management of their own health to prevent, detect and treat today's most serious health conditions. SeeChange Health Insurance provides value-based benefit plans to fully insured small and mid-size businesses in California and Colorado. SeeChange Health Solutions provides value-based benefit platforms and services to self-insured companies and carriers. Fast Company magazine acknowledged the power of SeeChange Health's approach to wellness in naming it one of the "World's 50 Most Innovative Companies" in February 2013.
For more information, please go to www.SeeChangeHealth.com.
About the W.K. Kellogg Foundation
The W.K. Kellogg Foundation (WKKF), founded in 1930 as an independent, private foundation by breakfast cereal pioneer, Will Keith Kellogg, is among the largest philanthropic foundations in the United States. Guided by the belief that all children should have an equal opportunity to thrive, WKKF works with communities to create conditions for vulnerable children so they can realize their full potential in school, work and life.
WKKF is based in Battle Creek, Mich., and works throughout the United States and internationally, as well as with sovereign tribes. Special emphasis is paid to priority places where there are high concentrations of poverty and where children face significant barriers to success. WKKF priority places in the U.S. are in Michigan, Mississippi, New Mexico and New Orleans; and internationally, are in Mexico and Haiti.
Imprint Capital Advisors advised the Kellogg Foundation in this transaction. To learn more, visit www.wkkf.org or follow WKKF on twitter at @wk_kellogg_fdn. For more information on the foundation's mission-driven investing portfolio, visit mdi.wkkf.org.
Media Contact:
For SeeChange Health:
Susan Cotton,
818-824-9164, Email