Press Release Headlines

Prosci Research Publishes ADKAR(R): a model for change in business, government and our community

LOVELAND, Colo., Aug. 10, 2006 — Prosci Research (http://www.change-management.com), the worldwide leader in change management research, has released the first complete text on the ADKAR(R) Model, an effective tool for implementing successful change.

Published by Prosci Research, ADKAR: a model for change in business, government and our community (paperback, ISBN 1930885504, Prosci Research, $18.95) takes the mystery out of change management and provides a powerful foundation to help executives and managers succeed at change.

Written by Prosci president and founder Jeff Hiatt, the book explains the powerful management model that allows executives and managers to build awareness, create desire, develop knowledge, foster ability and reinforce changes in their organizations – and in their own lives. The appeal of ADKAR, in fact, is its versatility: It is a holistic way to manage change, whether the change is occurring in the workplace, the community or the home.

"ADKAR is one of those concepts that will profoundly change the way you interact with others, both personally and professionally," stated reader James J. Schnaible, an executive budget analyst with the City of Albuquerque, N.M.

Based on Hiatt's research with more than 900 companies in 59 countries, ADKAR distills the various approaches to managing change into a simple, results-oriented model. ADKAR: a model for change in business, government and our community features many real-life case studies on change, including Peak Oil production, the "Green" Hotels Association and Social Security reform. The book also includes practical tools that can be used to assess how your business changes are progressing.

Advance reviews of the new book on ADKAR indicate readers have been waiting a long time for someone to translate the nebulous concept of change management into a concrete, workable plan for action. "ADKAR fills a strong need for insight into the 'people side of change' for our work with a variety of clients, many of whom know what they want to change, but haven't (or don't) take the time and don't have a thoughtful process to figure out how to make the change successfully," stated Phil Harnden, Ph.D., of Commonwealth Centers for High Performance Organizations.

Rita Wilkins, MSMOB, of the Lake County, Illinois Health Department and Community Health Center, echoed Harnden's sentiments. "[ADKAR] is easy enough for a novice to follow and comprehensive enough for an expert to appreciate," said Wilkins. "The ADKAR model works!"

ADKAR: a model for change in business, government and our community can be purchased through Amazon.com or directly from Prosci. To learn more, visit http://www.change-management.com/adkar-book.htm.

About the Author

Jeff Hiatt is the president of Prosci Research and founder of the Change Management Learning Center. He is the author of Employee's Survival Guide to Change and co-author of the books Change Management: the people side of change and Winning with Quality, a story of business and quality improvement for one of AT&T's product divisions. Hiatt is a frequent guest speaker for executive leadership teams and conferences.

About Prosci Research

Prosci is the worldwide leader in change management research with data from more than 900 organizations in 59 countries. Prosci supports a change management learning community with more than 34,000 registered members of its Change Management Learning Center. Prosci offers several engagement options, including free weekly tutorials and articles, a comprehensive bookstore for change management resources, ongoing webinars for project teams, monthly public seminars, on-site training and train-the-trainer programs with certification in change management. Learn more at http://www.change-management.com.

Contact:

Kate Breen
Prosci Research
970-203-9332
Email
http://www.change-management.com/adkar-book.htm

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