Press Release Headlines

Personal Trainer, Fitness Columnist and Motivational Speaker Joe Stein Uses Mixture of Edgy Humor and Cold Facts for Ultimate Fitness Plan with New Book Leave the Cannoli Take the Weights

Subtitled Practical Guidance on Eating, Exercise and Empowerment, Health/Lifestyle Coach Delivers Hard Truth About Designing a Successful Personal Health Program

LITTLE SILVER, N.J., April 23, 2013 /PRNewswire/ — Leave the Cannoli Take the Weights will take you on a knock-your-socks-off journey to better health and optimum fitness designed and implemented by Certified Personal Trainer, Health and Lifestyle Coach and Motivational Speaker Joe Stein aka "Trainer Joe." Using edgy humor and cold, hard facts, you'll feel like a combination of a drill sergeant and humorist has stepped into your life. When Trainer Joe is working with you, there are no more excuses. You'll be eating the right foods and exercising appropriately for your age level and physical condition. You definitely won't be sitting on your butt inhaling a package of cookies or downing a pint of ice cream.

(Photo:  http://photos.prnewswire.com/prnh/20130423/PH99435-a)

(Photo:  http://photos.prnewswire.com/prnh/20130423/PH99435-b)

While most fitness and health books are either workout manuals, nutrition guides, or diet books, Leave the Cannoli Take the Weights is a serious and comprehensive resource whipped in a yummy secret sauce of humor that makes taking the pill a pleasure.

Equally valuable for women and men of any age, the book explains in a no-nonsense style how, despite our Armani Suits or Prada dresses, our bodies are still reacting to food and exercise (or lack of) as if we are cavemen. With our default set on storing fat, the road to decline is fast and furious as we age.

Now, in his brand new book, Leave the Cannoli Take the Weights, Stein explains the why's and how-to's needed to achieve better fitness and a healthier happier life. Trainer Joe never says it will be easy, but he lays out the truth with convincing arguments laced with his cutting tell-it-like-it-is Jersey humor. Laughter and attitude can make an exercise and healthy nutrition program stick. You can't help but turn over a new leaf with Trainer Joe by your side.

As a combined nutrition manual, exercise physiology guide, and fitness etiquette primer, Leave the Cannoli Take the Weights answers the most essential questions on why it's so hard in our busy lives to do what's right for us – even if it means a better lifestyle and lower medical costs down the road. Trainer Joe focuses on the positive: how would your life improve if you had more energy, more stamina, and strength? Lethargy, complacency, and lack of confidence are replaced with resiliency, commitment, and confidence. With this recipe for success, Stein makes your body an offer it can't refuse.

Hear Joe speak about fitness, nutrition, empowerment and writing his new book on Wednesday, May 8th at the Middletown Township Public Library, 55 New Monmouth Road in Middletown, NJ at 7:00 p.m.

For media inquiries, to arrange for a speaking engagement, an interview or an expert quote on self-empowerment, nutrition, or fitness please contact Joe Stein at email or go to www.TrainerJoeSpeaks.com

Contact:

Joe Stein
Trainer Joe Speaks
450 Shrewsbury Plaza #307
Shrewsbury, NJ 07702
www.TrainerJoeSpeaks.com
732-345-5151