Mylatch.com Launches Revolutionary Social Recruiting Tool

Mylatch leverages social media tools to custom design career sites for employers to help attract, engage, evaluate and hire Generation Y professionals

GRANGER, Ind., Sept. 16, 2009 — Generation Y has arrived at work. They are smart, visionary and independent. They carry their social networks to work, visit their Facebook pages several times a day and collaborate to get their work done. They are motivated by an open culture that lets them speak their minds, challenge status quo, and one that rewards out-of-the-box thinking. The old methods of talent acquisition won’t work - this generation will make you rethink your entire business model. Companies that rapidly adapt and start speaking their language will gain significant competitive advantage by attracting and hiring top Gen-Y talent. Larger companies are deploying an army of social media consultants to devise strategies to engage with this workforce, while small and medium-sized companies are left behind in the race due to lack of resources and funds. Not Anymore!

Thanks to Mylatch.com (http://www.mylatch.com), a new breed of talent acquisition tools, small and medium businesses now get a strong helping hand. Among other revolutionary products, Mylatch has developed a unique product called brandPRO that is designed to attract, engage, nurture, evaluate and hire Gen-Y professionals using employers’ branded career sites.

The Mylatch team will custom design an employer’s branded career site, host and maintain the site, and seamlessly integrate it into the company’s website. The brandPRO module features tools that allow a career site visitor to become immediately engaged by discovering insider connections to the company from their LinkedIn, Facebook and Twitter networks. They can search and apply for jobs using their LinkedIn or Mylatch’s Web-based Resume (WEBCV). And those that don’t find the jobs they like leave their footprint by signing up to the company’s talent pool using Facebook and LinkedIn. This quickly builds a talent pool that the employer can now search, engage with and even send targeted job invitations to. Other revolutionary Mylatch products include a branded referral-recruiting module on Facebook that can engage all employees, a fully integrated ATS-lite and a rich set of virtual and live video interview tools that allow employers to quickly gain tremendous insights about candidates before investing significant amounts of time in them.

“In a small company environment where the HR department is only a few people and resources are limited, it is unrealistic to expect the HR team to research and execute social recruiting strategies,” says Pratik Roychoudhury, Mylatch.com’s founder/CEO. “Mylatch puts social recruiting on an auto-pilot and becomes a natural extension of the HR team at a fraction of the cost of a full-time resource.”

About Mylatch.com

Mylatch.com recently beta launched a unique platform that connects job seekers and employers, leveraging Branding, Video Technologies and Social Networks. Beta pricing is in effect for employers, featuring deep discounts and a 100% money-back guarantee.

Contact:

Pratik Roychoudhury
Founder/CEO
Pratik.roychoudhhury@mylatch.com
574-485-3990

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