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New Mixed Martial Arts Channel from Pivotshare Kicks into High Gear with UFC Heavyweight Champion

Startup’s branded apps for leading mobile, tablet devices are changing the way celebrities sell media

COSTA MESA, Calif., June 24, 2013 /PRNewswire/ – Pivotshare, a digital media startup, announced today that their platform will now offer a new resource providing branded apps through their Customization Services program for select publishers. Pivotshare is rolling out the service by the unveiling of the Elite MMA fighting channel, featuring UFC heavyweight champion of the world Bas Rutten. The mobile apps will allow anyone to watch Pivotshare video content while on the go on either smartphones or tablets while simultaneously putting the media’s brand in the spotlight. Like the standard Pivotshare app, these customized versions will be found in both iTunes and Google Play stores, free of charge.

Bas Rutten is the three-time holder of the title King of Pancrase, a Japanese fighting competition. “I have over ten years of video material that was all over the map. I wanted a single place where my fans could subscribe and watch everything I’ve ever done. Pivotshare made that happen.”

The Elite MMA channel will feature Bas’ rich catalogue of MMA fights, martial arts training videos, as well as his bar-fighting classic, Bas Rutten’s Lethal Self Defense. A monthly subscription to the entire Bas Rutten media library will be $4.99 for his army of fans. You can begin your training at the Elite MMA channel: https://elitemma.pivotshare.com/. “I’m excited that my friends around the world can now come to my very own channel and watch El Guapo give a few liver shots and maybe pick up some new skills with my fight training. And my own app might even look prettier than me!”

On top of branded apps, the Pivotshare Customization Service will also offer custom URLs as well as a white-labeled version of the platform, more examples of how the company takes brand protection of their customers seriously. Founder Adam Mosam said, “From day one we wanted to set ourselves apart by offering content owners and publishers a platform where their brand could shine. We really want them to feel like they truly have ownership of their online property. This is their brand, their content and all under their control.”

Pivotshare is also unique in the online media distribution market in its self-service nature. Anyone can go to Pivotshare.com, sign up with no starting or monthly fees, upload their content and be open for business in a matter of minutes. Their simple but powerful design tools also lets users make a wide variety of design choices when setting up their media business.

About Bas Rutten
Bas Rutten is a mixed martial artist, a blackbelt in Karate, Taekwondo, and a world-class kickboxer. Bas was the UFC Heavyweight Champion of the World and also a three-time King of Pancrase and co-stars in the film Here Comes the Boom with Kevin James.

About Pivotshare
Pivotshare is the best way to make money from your digital media online. With a cutting-edge platform and innovative services, Pivotshare revolutionizes the way publishers sell access to their content.

Pivotshare is a complete self-service solution for media publishers. Anyone can easily monetize content on their own branded online channel or on their own website using pay-per-view, subscription access, downloads, tips in any combination. Our multi-device streaming platform is simple to use and has powerful tools to help publishers succeed in the new digital economy.

For more information and to sign up, please visit http://www.pivotshare.com.

Media Contact
Chris Woolsey
(310) 422-9975
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