babberly helping more merchants tap into “SoLoMo” trend of social, local, and mobile marketing
MENLO PARK, Calif., June 20, 2013 /PRNewswire/ – Just launched app babberly today announces its position as the first hyperlocal mobile ad platform to directly connect merchants with current and potential customers in real time. This approach grants merchants the ability to build direct relationships within their community while enjoying a competitive edge. With babberly, merchants can connect with loyal users that are looking for their products and/or services when and where they need them.
With more and more merchants searching for a way to tap into the ever-growing trend of the “SoLoMo” (social, local, mobile) phenomenon, babberly’s robust offering serves as a low cost, real time marketing solution that is superior to other platforms. Some of the key merchant-forward features included in the app include:
- Fully customized offers defined right down to the very last detail with a potent offer-generating tool.
- Merchant-generated offers that instantly appear in the users’ local landscape via their mobile device.
- The ability to track multiple stats to determine how the business is faring locally, as well as the ROI on active offers.
Additionally, users of the babberly app enjoy a gaming feature that is highly beneficial for merchants. babberCRED is a virtual currency which users can use as real money in the merchant’s place of business. It is accumulated the more a customer visit a location or shares information about a business with others. This feature encourages repeat business and generates buzz.
According to babberly’s CEO Bobby Marhamat, “We are on a mission to provide merchants with an easy way to connect with their local community and drive more business through their doors. babberly is an on-trend “local goes social” solution that we’re excited to put into the hands of merchants so they can reach our ever-growing user base of potential customers.”
babberly (http://babberly.com) is a user-based app designed to connect people around the country and help them share information instantaneously. Users that have special insights or offers about the location can also add them into the user-based offer repository. All actions users take on the site allow them to earn babberCRED, which translates into real money to be used at babberly-featured merchant destinations.