New website provides immediacy to eLearning with enhanced features, greater content, social networking functionally across all computing platforms
AVENTURA, Fla., Feb. 29, 2012 — getAbstract, Inc., a global online media company in the area of compressed knowledge — its world-record library offers more than 8,000 business book summaries — today launches its next-generation website: http://www.getabstract.com. The redesigned website is part of a comprehensive branding initiative that embodies the company's forward-thinking vision and commitment to the growing needs of its clients, including 20% of the Fortune 500, educators and highly motivated individuals.
After extensive research and direct feedback from its user base, getAbstract concluded a strong emphasis on increased functionality to further enhance the knowledge experience was a primary goal for the redesign. As such, http://www.getabstract.com now offers:
- Rich content provided by award-winning writers and best-selling authors
- Direct access to reference summaries from almost every page
- Streamlined searching and more intuitive navigation
- Interactive summaries using social media such as Facebook, Twitter and LinkedIn
- Suggestion and sharing functions
- Two additional language options of French and Portuguese to complement English, German, Spanish, Chinese and Russian
- Instinctive organizational functions
- Easy integration into corporate networks and learning systems
- Accessibility for most mobile platforms
- Compliant with Web Content Accessibility Guidelines 2.0
"Our online visitors will now experience new functions and improved tools for seamless access to getAbstract's vast online resources. In addition, improved sharing and mobile synchronization methods enhance the service for all audiences," says Patrick Brigger, getAbstract's co-founder and chairman. "This launch lays the groundwork for a philosophy of an ongoing evolution and expansion of our brand with new features and improvements being made when necessary."
getAbstract's new website enables users to share favorite summaries folders such as "Top Reads," to start a book club, to view user comments on summaries, and to suggest and submit any type of knowledge (book, blog entry, video, and more) to be considered for a summary.
In addition to the enhanced features, the website is also more user-friendly. The home page welcomes visitors with bold new colors and a clean design. Moving images with featured content focus on getAbstract's mission to inspire lifelong learning and to advance knowledge by providing people with relevant compressed knowledge, at the point of need and at the speed of business. This allows users to make the right decisions, to improve their professional success and to better their company's competitiveness.
Founded in 1999, getAbstract is a leading online media company. Nearly 10 million users internationally subscribe to its on-demand "compressed knowledge." Its solutions include a library of more than 8,000 business book summaries, available in text and audio on any platform. 20% of Fortune 500 companies use getAbstract to help their employees become leaders and to drive business performance. For more information, please visit http://www.getabstract.com.
Media Contact:
Deidre Krause
STIR-Communications
Email
305-710-8500
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