Press Release Headlines

Innovative Fertility Education Program Aims to Reach Patients Across the World

NEW YORK, April 19, 2010 — Patients dealing with infertility face many uncertainties, but now there is one place to find a comprehensive guide to almost every aspect of infertility treatment. The American Fertility Association (The AFA), a national non-profit family building organization which provides educational resources and support to men and women, especially those trying to conceive, and Attain Fertility(TM), the consumer service web destination of IntegraMed (INMD), the leader in developing and managing specialty healthcare networks in fertility and vein care, are partnering together to provide a one-of-a-kind educational opportunity for patients available in the comfort of their own homes.

Using a generous grant from IntegraMed, The AFA is creating a series of 20 Fact Sheets to add to its already robust online library. The topics range from the clinical aspect of the disease state, such as endometriosis, to the more personal side of the journey, including subjects such as anxiety surrounding fertility medication injections. Each Fact Sheet provides comprehensive information, and is embedded with a brief video, featuring experts presenting an overview of the topic.

"We appreciate the generous support from IntegraMed on this project," says Ken Mosesian, Executive Director of The AFA. "We are now able to offer those having difficulty conceiving or diagnosed with infertility an even more complete resource for their needs." Mosesian continues, "Presenting educational materials in this way gives consumers the choice to watch the video overviews, read the complete Fact Sheets, or both. The AFA's goal is to help consumers ask the best questions possible when speaking with their health care providers, so they can make the best choices about creating their families."

The AFA is committed to supporting men and women in creating their families by continually providing updated educational material and outreach events on infertility prevention, reproductive health and family building. The AFA's website features an extensive online library, weekly newsletter, webinars and toll-free help line which are part of the many tools available to consumers free of charge. Pam Schumann, President of IntegraMed's Consumer Services Division, says, "We are thrilled to be working with The AFA on this project. We are dedicated to helping consumers understand their options in overcoming infertility and offering affordable course-of-treatment options that improve success with IVF."

The AFA and IntegraMed are delighted to work together, and are confident these Fact Sheets will make the journey to parenthood a little easier.

Media inquiries, contact:

Merry Armentrout, Director of Communications
The American Fertility Association
205.425.3644
Email

About The AFA:

The American Fertility Association, a 501(c)(3) national non-profit organization, is a lifetime resource for infertility prevention, reproductive health and family building. The AFA's services and materials are provided free of charge to consumers and available to everyone without reservation. These services include an extensive online library, monthly webinars, telephone and in-person coaching, a resource directory, daily fertility news and a toll-free support line.

Contact us at Email, visit http://www.theafa.org or call 888.917.3777

Media inquiries regarding Attain Fertility, contact:

Marcia Clark
845-528-6647
Email

About IntegraMed America, Inc.

IntegraMed America, Inc. manages highly specialized outpatient facilities in emerging, technology-based, niche medical markets and is the leading manager of fertility centers and vein clinics in the United States. IntegraMed supports its provider networks with clinical and business information systems, marketing and sales, facilities and operations management, finance and accounting, human resources, legal, risk management and quality assurance services. IntegraMed also offers treatment-financing programs for self-pay patients.

IntegraMed's fertility network is the nation's largest fertility network, comprised of 39 contracted centers with over 120 locations in 34 states and the District of Columbia. Nearly one of every four IVF procedures in the U.S. is performed in an IntegraMed network fertility practice.

For more information about Attain Fertility, visit http://www.attainfertility.com and or call 1-800-649-5315.

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