CHARLOTTE, N.C., July 31, 2009 — Fuzzy Logix, LLC, a leading provider of advanced analytical solutions, has partnered with Sybase to deliver in-database analytics with its content-rich DB Lytix(TM) library. This library has been developed during more than ten years of extensive research on advanced analytical methods. For business users, this means data can be analyzed at stunning speed and predictive analytics that were previously impractical or impossible to be performed can now be accomplished with ease.
Traditional approaches to data analysis require users to transport data out of the database for processing. This data movement can account for up to seventy-five percent of the cycle time and can impose severe constraints on the delivery of results. Balancing the need to process a large volume of data with high throughput and accuracy has always been a challenge. When data volume, accuracy, and processing time are all critical success factors, the conventional wisdom, driven by the constraints of traditional analytics approaches, has been "pick any two" (or sometimes just one).
The engineering teams of Fuzzy Logix and Sybase have solved the conundrum.
According to Partha Sen, CEO of Fuzzy Logix, "By working closely with Sybase we have moved the analytics to the data and have embedded quantitative algorithms in the kernel of the Sybase IQ platform. With this new in-database analytics capability, Sybase IQ 15.1 provides a platform that allows us to achieve all three objectives simultaneously."
Lisa Hopkins, director of product marketing for Analytics Solutions at Sybase, agrees, "By partnering with Fuzzy Logix, our customers benefit from Fuzzy Logix's ten years of research and development in advanced analytics and the availability of their DB Lytix(TM) library to run 'in-database' within our Sybase IQ analytics server platform. We believe that businesses who implement in-database analytics on Sybase IQ will see dramatically faster query results with less overall complexity to manage, making it easier for businesses to leverage analytics and create competitive advantage."
To demonstrate the enormous power of this in-database analytics solution, Fuzzy Logix and Sybase have built a number of use cases, which illustrate the benefits in a variety of scenarios. Examples of real-world analytical problems which can be solved with DB Lytix(TM) on Sybase IQ include:
- Telecommunications – customer churn analysis and price optimization
- Banking – portfolio analysis, risk management and customer retention
- Life Sciences – preventative care and drug trial analysis
- Marketing – campaign analysis and program ratings
Sybase IQ's smart, column-based architecture combined with Fuzzy Logix's in-database analytics capabilities ensures extremely fast processing when running analytics and predictive models. Sybase IQ and Fuzzy Logix have created the only high-performance, column-based analytics server that supports hundreds of statistical and data mining functions, called using simple SQL statements and running in the database, while supporting a large number of concurrent users at high performance levels.
For more information, see our joint presentation and meet with us at the TDWI World Conference August 2nd – 7th in San Diego or please contact Michael Upchurch at 704-807-7107.
About Fuzzy Logix
Fuzzy Logix, LLC is a high-tech business advisory company built on the results of ten years of research and development. Our vision is to use artificial intelligence and sophisticated quantitative techniques to solve complex business problems faced by businesses as well as mankind. Fuzzy Logix delivers rich suites of advanced analytics and predictive algorithms, as well as complete solutions with easy to use presentation and graphical views. These tools help you solve problems and provide competitive advantage at an affordable cost. Our solutions allow you to analyze, infer and act(TM). For more information, visit http://www.FuzzyL.com
About Sybase
Sybase is an industry leader in delivering enterprise and mobile software to manage, analyze and mobilize information. We are recognized globally as a performance leader, proven in the most data-intensive industries and across all major systems, networks and devices. Our information management, analytics and enterprise mobility solutions have powered the world's most mission-critical systems in financial services, telecommunications, manufacturing and government. For more information, visit http://www.sybase.com. Read Sybase blogs:
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