Press Release Headlines

Eye Vitamin Pioneer Promotes New Science for AMD Awareness Month

Studies demonstrate dietary Zeaxanthin improves vision and minimizes risk

ST. LOUIS, Feb. 9, 2012 — EyePromise launched a new website for AMD Awareness Month to enhance education of the role of nutrition in managing AMD risk.

Directed toward consumers and EyeCare Professionals, www.AMDAwarenessMonth.com allows visitors to learn about Age-Related Macular Degeneration, receive a free AMD Awareness Kit that includes a patient education guide, the latest scientific research, product samples, and the chance to win a variety of prizes including gift cards, free products, and more.

Chris Barber, President of ZeaVision, the parent company of EyePromise, explains, "For our company, every month is AMD Awareness Month. For more than two decades, ZeaVision researchers have worked diligently to sponsor and conduct research, develop innovative products, and drive awareness of the very important role nutritional ingredients such as dietary Zeaxanthin (zee-uh-zan-thin) and others play in maintaining healthy vision."

A recent landmark clinical study demonstrates patients with a genetic risk for AMD significantly reduced their risk (approximately 40%) through consumption of food sources containing dietary Zeaxanthin, lutein, zinc, and Omega 3's.[1] Another recent clinical study demonstrated that daily supplementation of 8 mgs of dietary Zeaxanthin over 12 months significantly enhanced vision in elderly subjects with early AMD.[2]

About EyePromise

With more than 25 million doses consumed, EyePromise Restore is specifically formulated to support healthy vision with the highest available level of dietary Zeaxanthin (8mgs), the protective pigment eyes need most. EyePromise eye vitamins are evidence-based, doctor recommended, and made in the USA from the highest quality ingredients. All EyePromise products carry a 60-day money-back guarantee.

About AMD

Age-related macular degeneration (AMD) affects millions of people every year and is the leading cause of vision loss in people over age 50, according to the American Optometric Association. AMD affects the central portion of the macula – the part of the retina responsible for central vision. The disease is growing at an alarming rate, and education is the first step in fighting AMD. Everyone is encouraged to learn more at www.amdawarenessmonth.com.

About ZeaVision

ZeaVision is Passionate About Prevention and develops products for EyeCare Professionals and patients for managing Age-related Macular Degeneration (AMD) risk factors to maintain healthy vision. Its founders have conducted nearly 20 years of research and development and hold patents on Zeaxanthin, a natural antioxidant derived from paprika peppers and shown to increase macular pigment levels. The company also offers a state-of-the-art testing device as part of its Eye-Q Intelligent AMD Risk Management program. The measurement device, QuantifEye®, measures macular pigment optical density and allows EyeCare Professionals to measure, manage, monitor, and maintain healthy macular pigment levels, an important AMD risk factor. For more information, please visit www.eyepromise.com, www.zeavision.com or call 866-833-2800.

Logos:
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ZeaVision, EyePromise, QuantifEye, and Eye-Q are the respective logos and registered trademarks of ZeaVision, LLC. All other trademarks herein are properties of their respective owners. All rights reserved.

[1] Lintje Ho et al. The Rotterdam Study; Reducing the risk of age related macular degeneration with dietary antioxidants, zinc, and Omega 3 fatty acids. Archives of Ophthalmology, June 2011.

[2] Richer et al. Randomized, double-blind, placebo-controlled study of zeaxanthin and visual function. The Zeaxanthin and Visual Function Study (ZVF). Optometry, 2011 Nov; 82 (11) 667-680.

Contact:

Sarah Reed
Marketing Manager
ZeaVision
314-628-1000
Email

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